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AI
Essentials
for
Entrepreneurs
&
SMBs
Master
AI
Before
It
Masters
You
The
AI
marketplace
is
expected
to
grow
to
$407
billion
by
2027,
more
than
four
times
the
size
it
was
in
2022.1
That’s
not
surprising,
considering
a
survey
from
Visa
found
that
84%
of
small
to
midsize
business
leaders
believe
AI
can
help
them
refocus
human
skills
and
talents
to
be
even
more
effective
and
efficient.2
Here
at
TopAITools,
we
feel
this
in
a
very
personal
way.
This
newsletter
has
been
a
long
time
in
the
making,
reflecting
our
experience,
knowledge,
and
expertise
running
multiple
start-ups.
But
our
creative
use
of
AI
has
made
it
faster,
easier,
and
more
fun
to
put
together
than
any
of
our
previous
projects!
We’re
excited
to
bring
you
AI
Essentials,
your
small
business
owner’s
guide
to
“Mastering
AI
Before
It
Masters
You.”
We
hope
it’s
that
little
spark
of
knowledge,
insight,
and
entertainment
you’ll
look
forward
to
seeing
in
your
overflowing
inbox.
(And
hey,
we
have
a
few
tools
to
help
you
deal
with
inbox
overload
as
well!)
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Can
AI
Help
Make
Your
Employees
More
Productive?
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In
today's
fast-paced
business
world,
small
and
medium-sized
businesses
are
always
seeking
ways
to
save
money
and
boost
productivity.
That’s
why
we
love
technology
so
much
—
it
can
streamline
operations,
amp
up
efficiency,
and
make
us
(and
our
employees!)
look
and
feel
more
productive.
However,
technology
can
also
expose
challenges
like
employee
disengagement,
which
can
severely
impact
productivity.
Take,
for
instance,
the
Big
4
financial
services
firm
Wells
Fargo,
which
recently
fired
more
than
a
dozen
employees
for
“mouse
jiggling.”
The
term
may
sound
funny
but
it’s
serious
business
for
remote
workers
who
use
technology
to
simulate
keyboard
activity
while
they
perform
other
tasks
not
related
to
work.
Sometimes,
these
workers
are
holding
another
job.
Or
they
could
be
doing
laundry.
Or
napping.
Essentially,
they’re
doing
anything
but
the
work
they’re
paid
to
do.
If
it
can
happen
to
a
big
company
like
Wells
Fargo,
it
can
happen
to
your
business.
And
it’s
just
another
challenge
in
the
same
vein
as
quiet
quitting
that
employers
face
today.
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“Employee
disengagement
can
cost
a
median-size
S&P
500
company
between
$228
million
and
$355
million
per
year
in
lost
productivity.”
–McKinsey
&
Company3
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Across
the
board,
roughly
one-third
of
the
workforce
is
said
to
be
disengaged,
while
11%
are
“actively
disengaged.”
That’s
just
a
buzz-y
way
of
saying
their
behavior
could
diminish
your
organization’s
morale.
So,
what’s
at
the
heart
of
the
problem?
Mouse-jigglers
notwithstanding,
many
SMBs
lack
the
ability
to
adopt
new
technologies
that
could
boost
engagement
and
foster
innovation
within
the
company.
According
to
stats
from
the
World
Economic
Forum,4
SMBs
struggle
with
adopting
new
technologies
because
of:
-
Limited
expertise
-
Financial
constraints
-
Resource
limitations
The
results
could
be
fatal
to
your
business….
67%
of
SMBs
are
fighting
for
survival.
But
there’s
hope:
Eighty-five
percent
of
organizations
recognize
the
adoption
of
new
technologies
as
a
key
driver
for
transformation.
By
addressing
these
issues
and
leveraging
AI’s
cost-
and
time-saving
benefits,
small
business
owners
can
turn
the
tide
to
not
just
survive,
but
thrive.
More
and
more,
we’re
seeing
AI
tools
that
can
swiftly
streamline
repetitive
tasks,
offer
valuable
insights
that
drive
better
decision-making,
and
ensure
that
your
team
remains
productive
and
focused
on
what
truly
matters.
At
TopAITools.com,
we
employ
AI
tools
every
day
to
help
us
work
smarter,
not
harder.
This
newsletter
seeks
to
give
you
a
peek
into
our
world,
insights
to
help
you
leverage
AI
in
your
business,
and
practical,
actionable
tips
you
can
implement
right
now.
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FOCUS:
This
AI
Tool
Provides
Our
Roadmap
For
Success
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Notion
is
an
essential
productivity
partner
at
TopAITools.com.
We
used
it
to
create
a
launch
checklist
for
our
free,
online
AI
Crash
Course.
We
use
it
to
find
or
craft
better
ChatGPT
prompts
for
business
plans,
hiring,
and
strategizing.
Notion
serves
as
a
virtual
assistant,
sounding
board,
accountability
partner,
and
muse
all
in
one,
helping
us
create
outlines
for
editorial
content
and
manage
workflows
to
ensure
tasks
get
done.
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in
your
start-up
or
established
small
biz.
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SPONSOR:
Need
a
Secret
Weapon
for
Ad
Success?
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If
you’re
intrigued
by
an
innovative
platform
designed
for
startups,
e-commerce
ventures,
marketing
agencies,
and
large
enterprises
seeking
a
competitive
edge,
look
no
further.
By
integrating
with
major
advertising
platforms
and
offering
seamless
design
options,
AdCreative
AI
enables
businesses
like
yours
to
generate
ads
that
resonate
with
your
target
audience.
Make
sure
every
creative
asset
is
primed
for
success,
so
your
team
can
focus
on
strategic
business
aspects
of
your
campaigns.
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How the Right Apps
Can
Transform Your
Business
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Notion and
AdCreative AI are
just two of the
many platforms
that help us work
smarter, not
harder at
TopAITools.com.
And we’re not the
only SMB startup
leveraging AI for
productivity.
PwC
predicts
that AI
could
enhance
employee
productivity
by 30-40% by
2035.5
We often say that
your job isn’t
likely to be
replaced by
AI, but you might
be replaced by
someone who knows
how to use AI in
your job!
AI makes general
tools, like
ChatGPT and Notion
AI, available to
every business
owner. But there
are also
specialized tools
tailored toward
various tasks or
industries. Here
are a few
examples:
It can feel
overwhelming to
choose the tools
that will give you
the most bang for
your buck when
you’re expanding
your tech stack to
include AI. Look
for apps that are
user-friendly,
integrative and
scalable.
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6 Things to
Consider When
Choosing the
Best AI Tools
for Your
Biz
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We know it can
feel daunting to
choose the tools
that will give you
the most bang for
your buck when
you’re expanding
your tech stack to
include AI. No
worries — here’s
some help:
1. Does it
align with
your
business
needs?
Will this app help
you meet your
goals? Like
finding the right
key for a lock,
does it help solve
your company’s
specific pain
points to open
doors to success?
2. Is it
easy to use?
Any technology
roll-out is only
worth it if your
employees adopt
it. Apps that are
confusing, clunky,
or hard to
implement will
cost more time
than they save.
3. How does
integration
work?
Does the AI app
integrate with
your existing CRM
or ERP systems?
4. Is it
scalable?
Along with meeting
your needs today,
can the app grow
with you as your
business evolves?
Subscription-based
services with
different tiers
could be the
solution.
5. What
about
support and
training?
Can you get the
help and guidance
you need, when you
need it, via text,
phone, or email?
6. Can you
assess the
ROI?
What’s the cost
vs. the benefits
the technology
offers? Will it
save time and help
you make more
money?
When you find that
blend of
functionality,
usability, and
cost-effectiveness,
be sure to tell
your friends about
it.
What AI
apps do you
love right
now?
Let us
know.
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FEATURED
PROMPTS:
Boost Your
Productivity in 3,
2, 1...
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Prompt engineering
is the art and
science of
teaching
Generative AI to
deliver the
results you want
for a variety of
tasks.
Here are some of
our favorite
prompts to help
small business
owners do more in
less time. Get
ready to copy and
paste into your
favorite Gen AI
tool:
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1.
Learn
80% more
with 20%
effort.
Analyze
[any
topic].
Identify
and share
the most
important
20% of
learnings
from this
topic that
will help
me
understand
80% of it.
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2. Provide
fresh ideas for
a social media
post.
I run a [community
type / focus]
website with
10,000 followers
on Facebook. Can
you provide me
with 15 different
inspirational
messages around
[topic], along
with ideas for an
image to accompany
the text?
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3. Improve any
AI-generated
response.
What other
information do you
need from me about
my [x] to make the
best [X] possible?
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“As someone who
utilizes AI
daily to help
with my
company’s
marketing and
creative
initiatives, I
can safely say
that AI is like
having an extra
set of hands —
and more
importantly,
brain — for my
creative and
marketing
efforts.”
-Brian Prince,
CEO of Top AI
Tools in “AI No Longer
Curiosity for
Retailers but
Key to Better
Business,” E-Commerce
Times
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What we’re
exploring…
If you are as
weary as we are
with inbox
insanity,
Sanebox, an AI-driven
email management
solution can help
you get a handle
on your digital
correspondence.
-
Analyzes your
email habits
to sort
messages in a
way that’s
intuitive for
you
-
Stores
newsletters
and
subscription-based
content for
you to read at
your leisure
without
cluttering
your inbox
-
Allows an
executive
assistant to
process a
digest of your
emails
Paid plans start
at $7 per month —
but can you really
put a price on
buying back your
time and freeing
your inbox on
clutter?
Check out
SaneBox
here.
What we’re
reading…
This article puts
legendary investor
Warren
Buffett
head-to-head
against a
custom ChatGPT
tool
that harnesses
Buffett’s advice.
Brian Prince
shared his views
alongside other AI
experts. Will AI
overtake human
investment
professionals?
It’s food for
thought…
Read:
Buffett
vs.
ChatGPT
here
What we’re
watching…
Learn how to
power-up your
Instagram
following using AI
with these tips
from
Clark Talks
AI. Get
step-by-step
instructions on
how to:
Super-charge
your Insta
with
AI
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As you can see,
there’s no
mouse-jiggling on
the job here.
We’re excited to
bring you this
newsletter
designed
specifically to
help business
owners like you
streamline
business processes
and boost
profitability
through the
strategic use of
AI.
1 “Artificial
Intelligence,” Markets and
Markets,
accessed June
27. 2024.
2 “Visa and AI:
Accelerating
the Growth of
Small
Businesses,” Visa
Navigate,
January 2024.
3 De Smet,
Aaron et al.
“Some
employees are
destroying
value. Others
are building
it. Do you
know the
difference?” McKinsey
& Company,
September 11,
2023.
4
Patterson-Waites,
Alicia. “Smaller and
mid-sized
businesses are
fighting for
survival. This
is how they
could
prosper.” World
Economic Forum,
July 14,
2023.
5 “2024 AI
Business
Predictions,” PwC,
accessed June
27, 2024.
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What AI topics are
you excited to see
us explore next?
Click the
button below
to fill out
a quick
survey.
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Get AI-Savvy in
Just 7
Days: Subscribe to
our FREE
AI Crash
Course
and gain all the
knowledge you need
to master AI
before it masters
you.
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Essentials?
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